Medical Tourism - A medical city in Sharm Elshiekh
Increasing costs of medical procedures and health insurance in
many countries have consumers considering alternative ways to get quality care at prices they can afford. Medical tourism is growing in popularity as an option, and hoteliers around the globe are working to facilitate the process for traveling patients.
Sharm Elshiekh - A Welcoming Atmosphere
The average medical tourist spends anywhere from five to 12 times the amount of what a typical tourist would spend on travel costs, said Renee-Marie
Stephano, president of the Medical Tourism Association. This is because patients will most likely be in the foreign country for a longer period of time and will upgrade to nicer rooms as they spend more time in the hotel recovering from medical procedures. The Medical Tourism Association, a membership-based organization, provides education and resources for health-care providers, patients and hotels, offering these professionals insight on sensitizing hotel staff to the guests’ needs; personal communication training; legal issues regarding handling patients; understanding medical procedures; revised menu plans; and modification of rooms. Medical Tourism Association provides certification and training that help hotels understand the special needs of the patients.
Affordable Health-care Packages:
A great deal of Middle Eastern patients travel to Europe for health care. The aim here is to contract with world known medical doctors from all over the world to perform medical procedures in the new medical city.
Mixed with tourism, the medical city will create packages that would make the process as effortless as possible to the visiting patients.The Medical city will partner with airlines and other medical institutions globally to create a bundle that would ultimately save money for clients.
Major public relations and marketing efforts to promote Sharm Elshiekh as a medical tourism destination. We envision patients from Europe who favor the sun and holiday in Sharm Elsheikh anyway would take advantage of the medical city when they know that the doctors are from Europe as well. Patients from the Middle East will be the focus also in the public relations and marketing efforts.
Developing the Industry: Sheryl Coughlin, head of research at Deloitte Center for Health Solutions, said studies show top medical tourism
destinations include Costa Rica, Uruguay, Brazil, India, Singapore, and Turkey.
Industry Value: Medical tourism is expected to be a $100-billion industry by 2012.
Imperative: The medical city must adhere with U.S. and European health-care standards.
Privacy factor. The opportunity to recover from elective procedures in a private setting away from home is a major selling point for many
medical travelers.
Funding: A source of funding for this project will come from taxes on the Al warak project and other private sources. The Government would be a partner in this project with the private sector.
many countries have consumers considering alternative ways to get quality care at prices they can afford. Medical tourism is growing in popularity as an option, and hoteliers around the globe are working to facilitate the process for traveling patients.
Sharm Elshiekh - A Welcoming Atmosphere
The average medical tourist spends anywhere from five to 12 times the amount of what a typical tourist would spend on travel costs, said Renee-Marie
Stephano, president of the Medical Tourism Association. This is because patients will most likely be in the foreign country for a longer period of time and will upgrade to nicer rooms as they spend more time in the hotel recovering from medical procedures. The Medical Tourism Association, a membership-based organization, provides education and resources for health-care providers, patients and hotels, offering these professionals insight on sensitizing hotel staff to the guests’ needs; personal communication training; legal issues regarding handling patients; understanding medical procedures; revised menu plans; and modification of rooms. Medical Tourism Association provides certification and training that help hotels understand the special needs of the patients.
Affordable Health-care Packages:
A great deal of Middle Eastern patients travel to Europe for health care. The aim here is to contract with world known medical doctors from all over the world to perform medical procedures in the new medical city.
Mixed with tourism, the medical city will create packages that would make the process as effortless as possible to the visiting patients.The Medical city will partner with airlines and other medical institutions globally to create a bundle that would ultimately save money for clients.
Major public relations and marketing efforts to promote Sharm Elshiekh as a medical tourism destination. We envision patients from Europe who favor the sun and holiday in Sharm Elsheikh anyway would take advantage of the medical city when they know that the doctors are from Europe as well. Patients from the Middle East will be the focus also in the public relations and marketing efforts.
Developing the Industry: Sheryl Coughlin, head of research at Deloitte Center for Health Solutions, said studies show top medical tourism
destinations include Costa Rica, Uruguay, Brazil, India, Singapore, and Turkey.
Industry Value: Medical tourism is expected to be a $100-billion industry by 2012.
Imperative: The medical city must adhere with U.S. and European health-care standards.
Privacy factor. The opportunity to recover from elective procedures in a private setting away from home is a major selling point for many
medical travelers.
Funding: A source of funding for this project will come from taxes on the Al warak project and other private sources. The Government would be a partner in this project with the private sector.
